GenFlows
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We have 5 more spots available in May

Guaranteed meetings.
Built like a system, not a service.

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Trusted by B2B teams across manufacturing, PE, wealth, healthcare, GovCon, IT and SaaS
Trusted by teams from
Our Guarantee
14 qualified calls in 60 days.
Or we work for free.
Every market is different, but here’s the floor: in your first two months you’ll speak to at least 14 hyper-qualified people who actually want to work with you. If we don’t deliver, we keep going on us, until we do.
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Real results

Calendars filled. Pipeline built.

Five real campaigns. Five different markets. One repeatable system underneath.

Health screening · US
90+meetings
In 4 months

Filled their sales team's calendar with qualified discovery calls across a regulated, compliance-heavy vertical.

B2B SaaS · Series A
$1.2MLTV
3 enterprise deals closed

Three signed enterprise contracts sourced entirely from cold email, with payback within the first quarter.

MCA / financing
34+/ mo
Qualified applications

Steady flow of pre-qualified merchant cash advance applications, consistently month after month.

Recruitment agency
90+/ mo
Positive replies

Inbound interest from hiring managers across multiple verticals, all sourced from outbound campaigns.

GenFlows · us/eu
5–15/ wk
New meetings booked

We use our own system. Between 5 and 15 new strategy calls every single week. Same playbook we'll run for you.

100+ companies
3+years
Across the B2B space, globally

Same system, repeated. Different verticals, different geographies. Cold email works, when it's set up properly.

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Launch Process

The fastest way
to get qualified meetings.

From kickoff to first booked calls in 30 days. Here's exactly what happens, week by week.

  1. Day 1–3 Kickoff

    Onboarding & ICP alignment

    We map your ideal customer profile, audit your current sales process, and align on tone, offer, and qualification criteria. You hand off ICP, scripts, and CRM access.

  2. Day 4–10 Infrastructure

    Domains, inboxes & deliverability

    Sending domains acquired and configured. Mailboxes provisioned and warmed. SPF / DKIM / DMARC in place. Sending tools wired up. Your primary domain stays clean.

  3. Day 11–17 Lists & copy

    Tight lists, tested copy

    ICP-tight lists sourced and enriched via Clay waterfalls. AI-assisted, personalised copy variations drafted, reviewed by you, locked in.

  4. Day 18–21 Launch

    First sends, monitored hourly

    Campaigns go live. We monitor deliverability, reply quality, and engagement signals in real time and tune the first iteration.

  5. Day 30 Calls booked

    Qualified meetings on your calendar

    By the end of month one, your sales team is taking real calls with qualified buyers. By day 60, you've hit our 14-call guarantee floor.

Start your 30-day launch
How it works

You give us 4 things.
We do the rest.

No systems to set up. No leads to scrape. No copy to write. No campaigns to manage. You hand off the inputs, we run the engine.

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Revenue calculator

See the revenue
this generates for you.

Plug in your deal size, your team’s close rate, and the meeting volume we deliver. See the revenue impact across month, quarter, and year.

Wouter Harink, founder of GenFlows
About

Hi, I’m Wouter,
and outbound is what I do.

I started GenFlows to build outbound that actually fills calendars for B2B teams. Cold email works when the fundamentals are right: tight ICP, real signals, copy a human would actually send.

Over the last few years we’ve grown GenFlows into an established player in the global outbound game, scaling from a solo venture into a multi-disciplinary team built for scale. We build outbound channels for B2B teams in manufacturing, private equity, wealth management, healthcare, financial services, GovCon, IT and SaaS. Same playbook, same discipline, every time.

  • 01 Clay Artisan Solutions Partner 2026
  • 02 Outbound built for manufacturing, PE, wealth, healthcare, fintech, GovCon, IT and SaaS
  • 03 Based in Zwolle, Netherlands; team operates fully remote
  • 04 Hands-on operator, not a sales-led agency
Book a 30-min call with me
Book your call

Pick a time that works.

We’ll diagnose your current outbound, map your ICP, and walk through exactly what a campaign would look like for your business. You’ll leave with a written diagnostic either way.
Frequently asked

The honest answers.

How long until we see results?
We guarantee a minimum of 14 qualified calls in your first 60 days. Most of our clients are already taking calls within weeks 3–4 once infrastructure and copy are dialled.
What about deliverability and compliance?
We handle all of it. Domain setup, SPF/DKIM/DMARC, sender warmup, deliverability monitoring, and unsubscribe / suppression hygiene across every campaign. We won't put your primary domain at risk.
What kind of companies do you work with?
Any B2B company, not just SaaS. We've run campaigns for SaaS, financing, recruitment, healthcare, real estate, professional services, and more. If you sell to other businesses, we can work together.
How is this different from a normal cold email agency?
Most agencies sell you outcomes you can't see. We sell you a system you operate, visibly, with a guarantee. You sit in the dashboards, the inbox, the build. When you stop paying us, you don't lose pipeline.
What does it cost?
Pricing depends on volume and market. We'll walk through it on the strategy call once we know your ICP and goals. The economics are almost always better than your existing paid channels, play with the calculator above to see why.
What happens on the strategy call?
30 minutes. No deck. We diagnose your current outbound (or lack of one), map your ICP, and walk through what a campaign would look like. You leave with a written assessment whether or not we work together.
Still have questions? Book a call
Booking now

Cold email works.
Let’s make it work for you.

We’ll walk you through exactly how this would work for your business, and you’ll leave with a written diagnostic either way.
Book a 30-min strategy call